Accessories/ POSTAL DIRECT MAILING
bustebiemme offers a complete direct mailing service as it is the sole interlocutor at all stages of the Printing, Bagging, and Post service
our work procedure develops in 4 phases:
1) the CHOICE of the TARGET
the Post Direct Mailing Strategy can be used to acquire, develop, create loyalty and then recover in case of abandonment (the four stages of the customer’s lifecycle).
The Reference Target Identification is done through a population analysis (geo-demographic and behavioural segmentation, age, sex, profession, nationality, lifestyles, interests, etc..)
2) STUDY and GRAPHIC LAYOUT PREPARATION
To increase the effectiveness of the promotion, we can differentiate the communication actions according to the Target.
3) PRINTING and PACKAGING
Printing, folding, envelope inserting and labelling with variable data printing.
4) SHIPPING
Choosing the Most Affordable Postal Subscription with Affiliated Delivery Partners like Poste Italiane and Nexive.
WHAT CAN BE SENT
The Posting service provides printing and sending any type of communication, envelopes and advertising letters, postal bills (even pre-compiled), large envelopes, invoices, brochures, flyers, catalogues, membership cards and Fidelity Card.
